Tailgate’s menu will focus on sandwiches, with a sandwich-and-side combo running around $6 to $7. Roth Premium Foods CEO JW Roth says that, because there’s no kitchen, the restaurant’s costs are much lower, so the food will be more affordable. Roth has wanted to test a kitchen-less restaurant concept out, but his company can’t operate a retail spot — they’d be competing against their own clients. Roth knew the Knops from previous business ventures, and when they expressed interest, he sold them the concept.
Roth will also supply foods for Mountain Valley Market, another Knop-owned property that will open next to Tailgate BBQ at the Lincoln Center as well as in the Wells Fargo Tower downtown. Chandler Knop compares it to “Sprouts meets 7-Eleven,” offering a small selection of groceries, some grab-and-go food options, plus fresh pastries from Olde World Bagel & Deli and coffee from Mission Coffee Roasters.
Tailgate and both of the Mountain Valley Markets should open in late August.