Atrevida Beer Company
will have its grand opening celebration
on Saturday, May 5 — Cinco de Mayo — the final step in the business's metamorphosis under new owner Jessica Fierro
, who operates the company with husband Richard and business partner Steve Marzulla.
“We should be starting the festivities right around noon and going in through the night,” says Fierro.
She bought the brewery, then known as Great Storm Brewing, from then-owners Jeff and Lynn Jacobs in January 2018. Over the months, she and her team have been preparing for the rebranding and reopening, which will include a renovated space and a portfolio of new beers.
For the grand opening, Atrevida will have a total of 15 taps — Fierro's bringing out a multi-tap kegerator setup so she can pour more beers. The offerings will range from an imperial rye IPA to a porter brewed with Mexican condensed milk and dulce de leche to a fresas con crema
strawberry cream ale on nitro.
“We’re going to have a variety," she says. "I’ve made sure to ramp up my production so people have a really good idea of what my beer style is, and my brewing style.”
And that style, she says, is not nearly as sweet or fruit-forward as what her beers might suggest. She likes her fruits and spices to complement beers that are brewed to style.
“I don’t like that [fruity] flavor to dominate…" she says, using her fresas con crema
ale as an example. "You get [the fruit flavor at the end], but it’s a cream ale.”
The grand opening event will feature tacos from Ranch Foods Direct-partnered El Chapin
and music courtesy Pueblo- and Greeley-based Tigre FM
. Expect also some giveaways from local groups like the Colorado Springs Switchbacks football club.
Of note, she says the brewery will close on Sunday, April 22, and Monday, April 23, for renovations.