Photo by Lisa F. Young / Shutterstock
As IndyBlog reported
earlier this afternoon, the Colorado Springs-based Trinity Brewing Company
went on Twitter yesterday with what was — at best — a counterintuitive PR move.
The company's 140-character tirades were inspired by local blog Focus on the Beer,
which ranked Trinity third, behind Paradox Beer Company
and Nano 108 Brewing Company
. Trinity's rapid-response team quickly took to the social media network, declaring that such situations "pretty much guarantee" they'll be leaving the Springs. Trinity also says it's "pretty much accepted the education level of the city," underscoring the point with the hashtags #fastfoodnation #royalewithcheese and #winning.
It's worth noting, however, that Colorado Springs' education level may be higher than Trinity's tweets would suggest. In fact, the city came in 8th this past September on Forbes' "Most Educated Cities in America"
Actually, Forbes has had a hard-on for Colorado Springs for a while now. Back in July, the city also landed in its Top 30 "Best Places for Businesses and Careers."
Unfortunately, Forbes has yet to release a list of "Best Cities for Royales With Cheese."
But at least we know who Trinity will be rooting for.