Back then, Colorado Springs paid tens of thousands to the California-based Active Network, with the understanding that the company could help the city bring in millions through corporate sponsorships and partnerships. (Think naming rights, and exclusive deals for everything from soft drink machines to computer purchases.)
But, uh, the whole thing took a little longer than expected, what with the recession and all. So far, the city hasn't seen those millions. Active, however, did rope in a pretty fantastic deal for a city recycling program, which will be unveiled on Earth Day, April 22. (Public recycling in the city, by the way, is currently nonexistent).
With Active's help, a private organization agreed to place 150 trash/recycling bins in the downtown area and in city parks. The group, Greener Corners, will manage the program free of charge. In fact, the recycling program is actually going to pay the city.
Not bad, not bad.
So keep a look out for the new bins, and remember to be green!
Here's the rest of the information:
We’re talkin’ trash!
Public Space Recycling Program Launches Earth Day, April 22
It’s here! The City of Colorado Springs, in partnership with Greener Corners, will launch our public space recycling program with a celebration event on Earth Day, Friday, April 22 at 10 a.m. on the steps of City Hall (107 N. Nevada Ave.).
The public space recycling program, which will be implemented at no cost to the city or taxpayers, will begin with 60 new combination trash and recycle bins in the core downtown area and 90 bins throughout seven of the City’s large community parks and sports complexes.
“In response to our community’s desire for a greener city, we are excited to bring forward this initiative,” says Sue Skiffington-Blumberg, City Public Communications Division Manager. “Both the Dream City 2020 and the 2010 Pikes Peak Quality of Life Indicators surveys identified recycling as one of our community’s top environmental goals, and this program is a significant step towards a greener Colorado Springs and it is going to help us with the budget.”
The robust public recycling program is made possible by a partnership with Greener Corners, a full-service public space recycling and environmental organization. Greener Corners will provide, install and maintain the recycling stations at no cost to the City or taxpayers. Advertisements sold by Greener Corners will be placed on recycle bins in order to cover the cost of the recycling program and earn additional revenue for the City. A local project manager, sales manager, and maintenance team will operate the Greener Corners program from their new offices on Tejon Street downtown.
“We’re proud to be part of the Colorado Springs community and to make positive impacts on the environment as well as the local economy,” says Greener Corners Principal Aaron Klein. “Not only are we increasing recycling opportunities, but we’ve also created new jobs in Colorado Springs and we’re providing a new source of revenue for City services without tax impacts.”
“Green Teams” will be assembled from community groups and volunteers to conduct public awareness campaigns and educate citizens about the benefits of recycling. Green Team recruitment is going on now. Citizens may join the Green Team by contacting the educational coordinator at GreenTeamCOS@GreenerCorners.Com or 888-LOOK-4-GC.
Through collaboration with the Environmental Protection Agency, Greener Corners will also provide community impact progress reports with tangible results such as saved trees and pollution reduction.
Recyclables will be hauled along with trash by Waste Management, the City’s current contracted waste hauler. By year three of the program, the City hopes to have more than 400 recycling bins in public areas and parks throughout Colorado Springs.
The partnership with Greener Corners came about as part of the city’s contract with Active Network to establish asset marketing programs with positive revenue streams and partnerships. The combined programs are estimated to bring in up to $100,000 of new revenue in 2011 and up to $500,000 by 2015.
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Colorado Springs Recycling Facts
· In a 2010 Pikes Peak Quality of Life Indicators Community Survey, respondents identified recycling as the second biggest environmental challenge facing the Pikes Peak Region today.
· According to the most recent 2007 data, El Paso County residents recycled significantly less paper (67.8 pounds per person, per year) than the average Coloradan (119.7 pounds per person, per year), 2009 Pikes Peak United Way Quality of Life Indicators Report.
· Since 2008, all four major trash haulers have implemented single-stream collection of recyclables throughout the county.
· The pounds per person of waste in the Pikes Peak Region decreased dramatically in 2009, from 6.46 in 2008 to 5.14 (2010 Pikes Peak Quality of Life Indicators Report). However, the national average is just 4.6 pounds of trash per person, per day. (U.S. EPA document “MSW Generation, Recycling, and Disposal in the United States: Facts and Figures for 2007”).
· In a recent audit of 300 lbs. of residential trash by a trained group of Recycling Coalition of Colorado Springs volunteers, it was found that 158 pounds, or 54 percent, could have been diverted from area landfills. Of the materials that could be diverted:
o 108 pounds, or 37 percent, could have been recycled through single-stream, curb-side service. Even more materials would have been recyclable with a few simple steps, such as rinsing food containers or preventing paper from becoming contaminated with liquids,
o 14 percent was clothing, toys and house wares, which could be donated or repurposed,
o 4 percent was compostable food waste, such as vegetables and coffee grounds, and
o 2 percent was better disposed of at an electronics recycling center.
· Colorado Springs previously did not have any public space recycling. A local business paid for two recycling bins in the downtown area.